This was conceptual work for Harmons Grocery in Utah. The client wanted to see the potential of augmented reality with in their existing app. What I gave them was a whole interface design of potential screens designs and content to show a tailored version of augmented reality to fit their specific needs that would fit within the world that already existed for them. The AR would give Harmons the ability to give their consumers specific resources with scanning the products themselves. This could include dietary information, family dinner nights (complete with recipes, demos, and shopping lists), as well as incentives to shop private label (spinning the jackpot wheel). All this combined with a fresh new packaging and other elements of collateral to help get the client thinking about all the great new possibilities for their brand.