Jovi Retro Campaign
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Project Goals :
Design a fun social campaign for Jovi based around retro colors and vibe
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Role :
Lead Designer + Photo Editor
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Results :
Throughout various campaigns class purchases increased and we were able to see what campaigns/platforms worked best
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Deliverables :
15+ social posts (story and feed), 14 digital GIF stickers for Instagram stories, full photoshoot + 100+ edited photos
Project details
Jovi wanted us to create a specialty campaign based around a selection of retro colors, and I was tasked with designing social graphics to accompany this retro campaign. There are several sets of graphics, including both posts and stories, as well as a set of GIFs for social media stickers. We also did a photoshoot, where I assisted, and then was in charge of culling/editing 100+ photos.
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